Funny that this forum should be having a discussion of beers, considering it is (mostly) an aviation forum, but when the subject is beer, as a born-and-bred son of Wisconsin, home of Leinenkugel's and a host of other brews, I'll be happy to throw my 2 cents worth into the mix.
Back when I was attending the University of Wisconsin-Madison, known to the rest of the world as Wisconsin, we had a standard greeting for most people who would drop by the room, apartment, or whatever. Actually, it was the greeting given to all people dropping by the room, excepting parents or police. "Want a beer?" When the visitor inevitably responded, "Sure!", we'd say, "Well, we don't have any beer, but we do have Leinenkugel's." The reaction to the Leinie's was predictable: If the visitor was from the Chicago area, they loved it. From Wisconsin, no big deal. Europeans, of which we had quite a few, Wisconsin having more foreign nationals as students than any other university in America, generally compared Leinie's unfavorably with urine, but the strongest reaction came from the Asian students. They all hated it. I'm not sure why. I've tried Sapporo several times, and I haven't found it anything to write home about, and the stuff from China, while it may have barley malt and hops in it, I swear is cooked up in a boiling cauldron with bat's wings and eye of a newt in it. Personal preference, I guess.
Leinie's had the distinct advantage of being cheap, and on a college student's budget, cheap is usually good. I say usually because about this time somebody had the idea to market generic beer. Brown bottle, white label with "BEER" printed on it in black ink. Brewed by Falstaff. Not in any way, shape or form a seasonal brew like Honey Weiss. Truth be told, barely potable, but what are you going to do when you are down to $1.48 in your pocket? Even so, after a couple of six-packs of "BEER", even the most cast-iron stomach is ready for something else.
So what do you do when you are tired of Leinie's and can't bear the thought of more generic beer? Stop drinking? You're kidding, right? This is college. Not only college, but college in a state where the drinking age is still only 18! We came up with an unusual, thought initially bad, solution. We brewed our own. A warning to those who want to try this themselves. Unless you know what you are doing, you are almost certainly going to end up with too much carbonation. If your brewing vat is glass, like our first vat, the resulting explosion is messy, not to mention disheartening. Clean-up takes several days. Not being discouraged easily, we started over, trying a different recipe. I suspect we were headed for a repeat performance of our first try at brewing, when fate intervened in the form of several alumni visiting the fraternity house where we lived. Turns out these alumni were, like several of us, food science majors as undergrads, who went on to become brew masters working for Schlitz. Laugh all you want about Schlitz, but these guys were making six figure salaries at the time of a rather severe recession. They knew beer, but the accountants ran the brewery. Anyway, they, in a matter of a couple of hours put us straight and told us exactly how to fix our beer from getting the proper amount of carbonation to solving the skunking odor that beer can have. End result - pretty good beer. Out of pocket result - way expensive beer. In a couple of months, we were back to Leinie's and Special Export, aka "Green Death."
What's this got to do with aviation? Nothing in the least. However, I remind UCAP listeners that AirVenture is held each year in Wisconsin, home of Leinie's and a whole host of real beers with real brew masters conjuring up some of the best beer on the planet. When you are in Oshkosh this year, ask around. There is plenty of beer available to satisfy your taste for something different, and you'll find it a nice change from the mass-marketed stuff they sell at the ballpark for $5 a glass.